Tour the user interface

The Partner Dashboard provides a high-level overview of a partner's most important data. (You can drill into campaign data using a campaign's Overview dashboard and Reporting pages.) Use the Edit widgets, Export data, and Filter data options to personalize your dashboard.

Partner dashboard

The following table lists and describes partner dashboard widgets.

Widget	Description	Example
Avg. CPL	Average cost-per-lead rate of active campaigns if they use at least one lead tracking method, like call tracking, proxy site, or landing page. Scroll over the line graph for daily averages.
Avg. CTR and CPC	Use this widget to toggle between CTR and CPC values. Avg. CTR: Average click-through rate of active campaigns for all channels. Scroll over the line graph for daily values. Avg. CPC: Average cost-per-click rate of active campaigns for all channels. Scroll over the line graph for daily values.
Avg. Order Budget	Average budget of an order per objective.
Churn Rate, New Campaigns, Total Active Campaigns	Provides a summary of churn rate, new campaigns, and total active campaigns across your organization. Churn Rate: Shows the percentage of campaigns that ended on a partner's network during the previous calendar month. Also provides a comparison of the month previous to the current one and the month previous to that. New Campaigns: Total number of new campaigns for the current calendar month so far. Also shows the difference in new campaigns between the current month so far and the comparable period in the previous month. Total Active Campaigns: Current total number of active campaigns on the partner's network. Also shows the difference in total active campaigns between the current month so far and the comparable period in the previous month.
Facebook Permissions	Overview of all social campaigns and their permission statuses. Click a status bubble to filter results to only that type. Click view all to filter the campaigns you are most concerned with. Campaigns with a status of not requested cannot run social ads until they have been requested by you and approved by the advertiser.
Needs Attention	Lists campaigns that require immediate attention.
Pacing	Shows how on track, on average, all active campaigns are to spend their budget. Click into specific campaigns to address pacing issues. Click view all to filter the campaigns you are most concerned with.